When it comes to selling homes, the price is very often the “hot topic” whether you are the seller or buyer. The process involved in determining the appropriate listing price isn’t always what one might think, though.

In fact, it ultimately comes down to a position within the existing competition. Let’s take a moment to delve into some common misconceptions about pricing…

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There’s no time like the present to plan ahead. If you’re even thinking about selling your home early next year, there are a number of things you can (and should!) do now to prepare.

Here are a few tips to get your home market-ready before colder temps set in. Continue reading

Chicagoland home prices were up a moderate 3.2% in 2018. But @properties identified a number of neighborhoods and towns that outperformed the market. One of those towns is Elmhurst, a western suburb where the average sales price was up 5.6% and median price was up 6.5% year over year.

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From money-saving gadgets to devices that provide an extra level of security, it’s easy to see why smart-home technology is becoming more and more popular. In fact, it can even increase the appeal of your home to potential buyers should you plan to sell.

Here are five smart upgrades that can potentially add value to your home and make life a little easier in the process. Continue reading

It’s time to find your dream house but there’s just ONE thing standing in your way: selling your old home. So how do you stage your current home to make it photo ready? Glad you asked!

Here are 5 simple tips to make your home full-price listing worthy:

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The backbone of any successful home-selling strategy is proper pricing. That’s because the highest volume of potential buyers see your home within days of it hitting the market, so if your home is perceived as overpriced right off the bat, you’ve already missed a huge opportunity. Continue reading